Rebuilding Krish Group’s Digital Presence for Real Estate Authority & Lead Growth.

Overview

Krish Group, a leading real estate developer in Bhiwadi and the NCR region, needed a modern, performance-driven website that reflected their scale, credibility, and project portfolio.

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The Challenge

Krish Group had:

Multiple residential and commercial projects
Strong offline credibility
A growing customer base

But digitally:

The website lacked modern UX structure
SEO foundations were weak
Project pages were not optimised for local search
Lead capture flows needed improvement
Page speed and performance required refinement

In real estate, visibility equals enquiries.
They needed structured growth — not just a brochure site.

Our Approach

1. Website Redesign & Architecture

We rebuilt the website with:

Clear project segmentation
Dedicated landing pages for each development
Improved navigation hierarchy
Strong visual credibility
Conversion-first structure

Each project (Krish City, Krish Icon, Krish Harmony, etc.) was positioned as a standalone digital asset — optimised for search and leads.

2. Real Estate SEO Implementation

We structured the site around:

Location-based keywords (Bhiwadi, NCR region)
Project + property-type combinations
Internal linking between developments
Technical SEO clean-up
Optimised metadata & heading hierarchy
Sitemap & crawl optimisation

Focus areas included:

“Flats in Bhiwadi”
“Affordable housing in Bhiwadi”
“2 BHK in Bhiwadi”
Commercial property keywords

The goal:
Increase organic visibility for high-intent property searches.

3. Conversion Optimisation

We implemented:

Prominent enquiry CTAs
Simplified contact forms
Strategic form placements
Strong trust indicators
Clear pricing communication where applicable

The website shifted from informational to conversion-focused.

4. Performance & Technical Improvements

We improved:

Page load speed
Mobile responsiveness
Image optimisation
Core Web Vitals readiness
Structured schema for real estate listings

This improved both ranking potential and user experience.

STRATEGIC IMPACT

The new platform allowed Krish Group to:

Compete digitally in the Bhiwadi real estate market
Increase organic property visibility
Improve enquiry quality
Strengthen brand authority
Present a credible, modern developer image

The website became a growth engine — not just a portfolio.

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